SCOZZESE, G.; CAVALLINI, M. TRANSMEDIA STORYTELLING AND TRANSMEDIA ADVERTISING AS TOOLS OF COMMUNICATION AND PROMOTION. International Journal of Advances in Management and Economics, [S. l.], p. 01–07, 2023. Disponível em: https://www.managementjournal.info/index.php/IJAME/article/view/728. Acesso em: 20 may. 2024.